I’m tired of my walking shoes, so I decided to buy a pair of sneakers.  I may be the last person to realize that sneakers now go from the tennis court to the opera.  Thinking I wouldn’t want to take the trouble to return sneakers online, I went to a real shoe store.  In a mall. 

The choices were a bit overwhelming, but I ended up with a pair of white ones with a cute paisley lining. They are comfortable beyond belief. I had never heard of the brand, but I liked its name—Hey Dude.

That evening I had an ad for that very sneaker in my Internet feed. 

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